A steady flow of patients
for ACMC — with answers
to every question you asked
Dear Fatima, thank you for your detailed questions — this is exactly how strong clinics choose their partners. We have prepared this document personally for you: a full answer to each of your 13 questions, live figures from real ad accounts, and precise calculations based on your budget.
You asked 13 questions.
We answer every single one.
We respect the way you approach this: you ask as an owner who counts every dirham. That is why not a single question is left without a detailed answer. Tap any question to jump straight to it.
Medicine only. Aesthetics only.
For 8 years straight.
Cosmo Traffic never takes on restaurants, real estate or car dealerships. Our one and only field is medical aesthetics: clinics, plastic surgeons, cosmetologists and doctors. Liposuction and body contouring, breast augmentation, injectables, device-based treatments, dentistry — this is our everyday work across 30+ countries. Whatever your clinic faces today or will face tomorrow, we have already been through it dozens of times.
of our projects are medical
Every ad combination, every offer and creative in our portfolio was built for clinics and doctors. We know what a patient feels before deciding on a procedure, what she fears — and what convinces her.
countries, including the UAE
We work with clinics in the Emirates and across the Gulf, in Europe, the USA and the CIS. We understand the UAE audience: locals, Arabic speakers and English-speaking expats — each segment gets its own communication.
to the first enquiries
We do not test hypotheses from scratch at your expense. We launch combinations that are already bringing patients to clinics of your profile right now — so the first enquiries arrive on launch day.
Where we find your patients —
and why exactly there
Facebook + Instagram — the core
The strongest platforms for medicine worldwide: the most solvent audience, people are used to choosing beauty and buying there, and cost per lead is lower than in any other channel. Facebook serves as the ad platform, Instagram as the clinic's storefront. Ads lead the patient into Direct — she talks to your team immediately, with no extra steps or losses.
Google Ads + landing pages — stage two
We connect these once the core system delivers a stable flow: a dedicated high-converting landing page for each procedure capturing hot search traffic — people searching for liposuction or body contouring in Abu Dhabi right now. It is a scaling tool, not a starting point — so you never overpay for tests.
Honestly about TikTok & Snapchat
For medicine these platforms perform poorly: a younger audience, lower trust, far weaker booking conversion. We will not charge you for channels that will not bring patients. If anyone promises you otherwise — ask them to show clinic case studies with real account figures.
Every audience segment of the Emirates
Campaigns run in parallel for Arabic-speaking audiences, locals and English-speaking expats: separate creatives, separate copy, separate offers tailored to each segment's mentality. No "one ad for everyone" — Abu Dhabi does not work that way.
Your 50,000 AED:
calculated honestly and openly
The average cost per lead across our live projects is around 11 AED (~$3). For the UAE market this is a remarkably strong figure — and it is no accident: behind it stand years of offer refinement, weekly creative rotation and daily campaign management. The honest range is 8 to 18 AED: premium procedures cost more; when the price is shown on the creative, the lead costs more but is far more qualified — non-target enquiries are filtered out before the conversation even starts.
Interactive calculator: your budget → leads
Move the slider — the calculation updates instantly. Your budget is set by default.
Important to understand: this volume of enquiries is a serious load on any booking department. We would not recommend most clinics start at this figure — their administrators would simply drown in the flow. You have your own call centre, and that changes everything: ACMC is one of the few clinics in the Emirates for which a 50,000 AED budget genuinely makes sense. Below we explain how we strengthen your team free of charge, so that every single lead is worked to the end.
What budget to start with
The working minimum is from 3,700 AED (~$1,000) per month per procedure line. That is the threshold at which Meta's algorithms gather statistics and reach a stable cost per lead. The more procedure lines in rotation, the steadier the overall flow: if one dips, the others carry the result.
A flexible, risk-free entry
You do not have to start at 50,000 AED at once. A sensible strategy: launch with 3–4 key procedures, see the real figures within the first weeks — and then reinvest and scale. Meta charges the budget gradually, day by day: the full amount is never required upfront.
The fee is separate from the budget.
Fully transparent.
Yes — the management fee is completely separate from the advertising budget. The budget goes directly to Meta from your own account; we never touch that money. Our fee is fixed and known in advance: no hidden commissions, no "service charges", no percentages you discover after the fact.
- The full team included: ads specialist, designers, copywriter, analyst, dedicated project manager
- 30–50 ad creatives per month, refreshed weekly
- All audience segments: Arabic · English · locals
- A report every Monday + a final report and strategy at month-end
- Comfortable 50/50 payment: half at the start, half after two weeks of work
- Launch preparation (analysis, creatives, setup) is not billed
- The fixed fee is waived — we work for a percentage of the budget actually deployed
- Our motivation is tied directly to scale: the more budget at work, the greater our responsibility for every dirham
- At a 50,000 AED budget the fee is 5,000 AED per month — with the team's full capacity on your project
- The volume of creatives, launches and tests grows with the budget
- All bonuses for your call centre are included free of charge
- The working month starts on the day the ads go live — not when preparation begins
Every lead is yours alone.
We never sell or share leads. Ever.
All advertising runs in the name of ACMC — to your Instagram, into your Direct, to your phone numbers. There is physically no mechanism by which a lead could reach another clinic: the patient writes directly to you. We are not a lead aggregator selling one database to several clinics. We build your own patient acquisition system — and it belongs entirely to you.
Your call centre receives every lead.
We make it stronger — free of charge.
Yes, of course: all leads go straight to your team — Direct, WhatsApp, phone, whichever is convenient. You stay in full control of bookings; we never stand between you and your patients. But after 8 years we know one thing for certain: the fate of every lead is decided in the first minutes of handling. That is why we do not simply "hand over leads" — we equip your team, free of charge, with everything we have accumulated over years of clinic work.
Personalised sales scripts
For every ACMC procedure: phone-call scenarios and messenger dialogues. The first touch, needs discovery, presenting the price after the value, handling "too expensive" and "I'll think about it", plus a follow-up sequence for patients who go quiet. In the required languages.
Manager training
Sales materials for each procedure: what the patient asks, what she fears, which result to sell through. Plus a weekly check: our team reviews whether the materials are being applied and tactfully corrects the managers' work.
A reminder system
Four touches before the visit: a week before, 3 days before, the day before and on the day itself — ready-made texts for every message. It is this system, combined with a deposit, that keeps our top clinics at an 85–90% show-up rate.
End-to-end analytics
We set up a dashboard: leads → bookings → patients who showed up → revenue, broken down by procedure and audience segment. You see instead of guessing where the bottleneck is — and manage by numbers, not by feel.
10–15%
About no-shows — honestly
In our top projects the show-up rate reaches 85–90% — meaning only 10–15% of booked patients do not arrive. Let us be direct: this metric depends 90% on the booking department — response speed, the reminder system, deposits. Advertising brings the patient; your team brings her to the treatment room. Our role is to give your call centre a system that squeezes out the maximum, and to train and guide it. This is included at no extra cost — because your sales are our result too.
Not promises —
screenshots from real ad accounts
Below are actual screenshots from the Meta ad accounts of our live medical-aesthetics projects. "Cost per result" is the cost of one lead — a started conversation with a patient. Tap any screenshot to view it full-size.
A project in the UAE 🇦🇪 — injectable procedures
The live ad account of a practitioner in the Emirates: lip augmentation campaigns for an English-speaking audience, Stories format. The ads are running right now — hundreds of enquiries collected in the last 30 days, with a reach of 14,000+ per campaign.
🔍 Enlarge Body contouring: buttocks, breast, lipolytics
Procedures of your exact profile — body contouring. Cost per lead: from 2 AED ($0.55) for buttock augmentation enquiries, 3.4 AED ($0.93) for breast, 3.6 AED ($0.99) for lipolytics. These are among the strongest figures on the aesthetics market.
🔍 Enlarge Lip augmentation: leads from 1.2 AED
Ads within a single campaign: cost per enquiry from $0.33 (1.2 AED) with a reach of up to 43,700 people. Note the frequency of 1.3–1.5 — the audience is never over-exposed; the ads stay fresh thanks to weekly creative rotation.
🔍 Enlarge Device-based & laser treatments — 294 campaigns
A large-scale project: photorejuvenation, laser procedures, RF lifting, cleansing treatments. 294 launched campaigns in one account — this is exactly the daily testing-and-combinations work we keep talking about. Leads for premium device treatments start from 9.7 AED.
🔍 Enlarge Injectables: average CPL of $2.20 across 20 campaigns
The account's bottom line: 896 leads at an average of $2.20 (~8 AED) across twenty campaigns at once — including a combination flagged by Meta as "High performing". Not one lucky campaign, but a stable, repeatable system.
🔍 Enlarge During our online meeting we will open these accounts live, sharing our screen — you will see the campaigns, leads and prices in real time, not in static pictures. That way you can verify that behind every screenshot stands a live, running project.
The accounts are yours. The data is yours.
Your access is full. Always.
Who owns the ad account
You do — without reservations. If the clinic already has a Business Manager, you simply grant us partner access through the "Partners" tab: no logins or passwords are shared, and access can be revoked in one click at any moment. If there is no account yet, we will help build a structure registered to ACMC. Whenever the cooperation ends, all accounts, campaigns, audiences, pixels and assets stay with you — we hand over everything.
Full access to Meta — 24/7
Yes, without any restrictions. You can open the account at any moment and see everything: spend, campaigns, cost per lead, results in real time. On top of that, every Monday you receive a report with a full breakdown: what was done, the figures, the plan for the week. At month-end — a final report and strategy. We build the work so that you never have to take our word for it: you see everything yourself.
A typical agency sets up ads.
We answer for the flow of patients.
A generalist agency
- Promotes a restaurant today, real estate tomorrow — and your clinic the day after
- One media buyer does everything: ads, creatives, copy — all of it mediocre
- The goal is to "set up the ads" and send a report full of numbers
- Has no idea what a patient fears before liposuction, or what convinces her
- Tests every hypothesis from scratch — on your budget
- The lead arrived — whether it converts into money is no longer their problem
Cosmo Traffic
- 8 years in medical aesthetics only, 30+ countries, 730,000+ leads
- A team of narrow specialists: ads, design, copywriting, analytics, project management
- The goal is that the clinic earns: leads → bookings → revenue
- We know the patient's psychology for every procedure — from Botox to surgery
- We launch combinations already bringing patients to clinics of your profile
- We strengthen your call centre for free: scripts, training, analytics, supervision
What ACMC receives for free
Managers and administrators are the key people of any clinic: they are the ones who turn a lead into revenue. That is why everything that strengthens your team, we provide as a gift — it is in our interest that your sales grow.
The first 30 days — step by step
We get acquainted, open the ad accounts of live projects with screen sharing, review ACMC's Instagram and calculate the maths for your procedures and prices. The meeting carries no obligation. If it is more comfortable for you, your interpreter is most welcome to join — we will happily adapt to any format.
Competitor analysis for Abu Dhabi and Dubai, audience collection, offers and creatives in three languages, partner access to the account. In parallel we prepare the scripts and training materials for your call centre. This period is not billed.
10+ combinations go live in parallel. The first enquiries arrive within the very first hours — and we aim for the first bookings just as fast.
We zero in on the best combinations: scaling the strong ones, switching off the weak. Your first Monday report is in your hands. The call centre works by our scripts; the show-up rate stays under control.
A stable flow of leads, a second wave of creatives, retargeting switched on. The month's final report: figures, conclusions and a growth plan for the next month.
You may also have wanted to ask
How fast will the first leads and bookings appear?
What will be required from our clinic?
How does payment work?
What if the result does not satisfy us?
Do you work with other clinics in Abu Dhabi?
In which languages will the ads run?
We warmly invite you to an online meeting
with the Cosmo Traffic team
30–40 minutes at any time convenient for you. We will open the ad accounts of live projects with screen sharing, calculate the maths for ACMC's procedures and answer every question that arises after reading. If it is more comfortable for you, your interpreter is most welcome to join — we will gladly adapt to any format.
Schedule a meeting on WhatsAppor write to us on Telegram: @kirillyakovlevskiy
